United Kingdom

United Kindgom

General information

Country: United Kingdom

Official language: English

National Association (NA): –

Currency: Pound (GNP)

Overview of British e-commerce statistics

Online shoppers: 43.4 mn

Average spending per online shopper: €3,325

E-commerce sales in 2015:    €157.1bn

Standard VAT-rate: 20%

British online population

The United Kingdom’s population exists of 64.3 million people, of which 92% uses the internet (15 year and older). 43.4 million of these internet users shop online. These online shoppers or e-shoppers on average spend €3,625 per year.

British e-commerce

The British E-commerce sales reached €157.1bn in 2015. The VAT-rate in the United Kingdom is 20%.