General  information

Country: Turkey

Official language: Turkish

National Association (NA): –

Currency: Lira (YTL)

Overview of Turkish e-commerce statistics

Online shoppers: 9.1 mn

Average spending per online shopper: €934

E-commerce growth rate in 2015: 34.1%

Standard VAT-rate: 18%

Turkish online population 

Turkey’s population exists of  76.7 million people, of which 54% uses the internet.9.1 million of these internet users shop online. These online shoppers or e-shoppers on average spend €934 per year.

Turkish economics

The Turkish growth rate for e-commerce reached €8.5bn in 2015, which represents an increase of 34.1%. The VAT-rate in Turkey is 18%