Rankings are based on full-year online sales. Gathered from various sources and the businesses themselves. Other data includes: past years’ sales, growth rate, monthly (unique) visits, conversion rates and other things.
Each company profile is available for $15, or you can buy the print edition for $69. Included in the profiles are finances, operations, technical performance, website summary, corporate (contact) information, retail profile, features that support the retailer’s website, (web based) customer service, social media and promotions.