European economy benefits from e-commerce

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E-commerce is still booming within Europe. The share of e-commerce within the European GDP continues to grow. Whereas this rate amounted to 1.27% in 2009, the eGDP nearly doubled to 2.45% in 2014. It is expected that this share will grow even more strongly in the next few years, probably reaching a European eGDP of around 6% in 2020. Would you like to expand your business in Europe? Read more about the European e-commerce facts, figures and tips in the free light version of the European B2C E-commerce Report 2015.

Other indicators of the growing importance of e-commerce in the European economy are the number of B2C websites and the amount of parcels sent in 2014. Both these figures grew considerably compared to the preceding year. Whereas there were around 650,000 B2C websites and 3.7 billion parcels were sent in Europe in 2013, we estimate that these numbers increased to about 715,000 B2C websites and 4.0 billion parcels sent in 2014.

Finally, the number of jobs created directly and indirectly by the B2C e-commerce sector is estimated at nearly 2.5 million in Europe. This figure will undoubtedly grow with the on-going increase and penetration of the Internet in the European society, and the projected growth of (B2C) e-commerce. Read our press release with an overview of the European B2C E-commerce Report 2015.

These figures stem from the European B2C E-commerce Report 2015. The European e-commerce figures are compiled with the help of various national e-commerce associations and in cooperation with GfK. In addition, the report is powered by GlobalCollect|Ingenico.

Free light version available

Would you like to expand your business in Europe? Read more about the European e-commerce facts and figures in the free light version of the European B2C E-commerce Report 2015 and the free infographics. Download your free report now!

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