The French B2C e-commerce experienced noticeable growth last year. The growth rate was declining over the last few years, from 19.4% in 2012 to 11.2% in 2014. However, in 2015, B2C e-commerce grew by 14.3%. This growth rate resulted in a B2C e-commerce turnover of €64.9bn in France last year. For 2016, the growth is expected to decline again, as a growth rate of 10.0% is forecast.
This “France B2C E-commerce Report 2016″ provides a clear overview of the state of e-commerce in France. The ”free light version” includes facts and figures on interesting topics, such as B2C e-commerce turnover, the number of online shoppers and cross-border and mobile e-commerce. In addition, this version contains expert interviews and tips and tricks for online merchants. As a result, this report forms a very useful tool for companies that want to expand their online business to France as well as for people who want to set up an online shop there.
You can download the free light report here.
The full version, which can be ordered for €95 through this link, also contains a clear overview of the most popular product and service groups in terms of online sales.