The Danish labor force amounted to 2.7 million persons in 2013 and the labor market is functioning well thanks to its flexibility and security. Still, unemployment has been growing slightly in Denmark over the last few years, and in 2013 it reached 8.0%. However, for 2014 this rate is expected to decrease very slightly, to 7.9%. This is well below the EU28 average of 10.5%.
As a result of tax cuts, the Danish inflation dropped from 2.4% in 2012 to 1.5% last year. For 2014, this number is expected to remain the same. The elimination of taxes on specific goods including sugar and high-fat foods had a positive impulse on consumer demand, which is expected to remain stable in 2014.
This is all revealed by the latest report on B2C e-commerce in Northern Europe by Ecommerce Europe. Ecommerce Europe is the European umbrella organization for online retailers. Figures in Ecommerce Europe reports are based on the Global Online Measurement Standard for B2C E-commerce (GOMSEC). Ecommerce Europe also published comprehensive Regional Reports on B2C E-commerce in Central Europe, Southern Europe, Eastern Europe and Western Europe. All the reports are powered by GfK, GlobalCollect, Informatica, RichRelevance and Salesupply.
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Would you like to find out more about e-commerce in Northern Europe? The free light versions of our Regional Reports can be downloaded via www.ecommerce-europe.eu and the abstract of the Northern European B2C E-commerce report, for instance, can be downloaded here.
Full reports are also available:
European B2C E-commerce Report 2014: €1,950
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