During the EBAday, last Tuesday in Edinburgh, Thuiswinkel.org – one of the founding associations of Ecommerce Europe – has advocated the active involvement of the (online) retail industry in the payments area.
According to Paul Alfing, payments expert at Thuiswinkel.org, it’s important for banks and businesses that to offer payment solutions to be aware of the changes and innovations that will influence their practice. “For merchants, it is essential that payments are and will be well regulated. Supply and demand must remain properly aligned. ”
Secure Payment Methods
Having participated in the panel “Collaboration in the area or online payments and services’. Alfing believes that the interests of merchants in this area are increasingly represented. He mentioned, among others, the creation of Ecommerce Europe, in which Thuiswinkel.org participates as one of the initiators. The new umbrella association has responded to the green paper of the European Commission, mentioning that the EU is mainly engaged in the availability of ample secure payment methods that meet consumer needs. “This stimulates interested consumers to actually proceed to purchase online.”
As a Dutch example Alfing presented iDEAL. “According Thuiswinkel.org, a similar system is needed on a European level to stimulate cross-border sales. MyBank is the pan-European solution to this issue. The EBA has used MyBank at the conference to purchase a first product. The pilot for this broad implementation starts on June 4.”
On the EBAday, organized by Euro Banking Association and Finextra Research, 600 professionals in the field of payment were present. The overarching theme was ‘Achieving Innovation Through Collaboration’.