Ecommerce Europe Trustmark

A European cross-border protection for consumers

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Europe B2C Ecommerce Report 2018

Facts, figures, trends & forecast

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National Associations

Representing 20 national associations all over Europe

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Become a Member of Ecommerce Europe

More information on our partnership programs

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About Ecommerce Europe

Ecommerce Europe is the association representing 75,000+ companies selling goods and/or services online to consumers in Europe.

Ecommerce Europe is the voice of the European digital commerce sector. Through its 20 national e-commerce associations, Ecommerce Europe represents more than 75,000 companies selling goods and services online to consumers in Europe. European merchants still face difficulties when selling online, specifically cross-border. That is why  Ecommerce Europe acts at European level to help legislators create a better framework for online merchants, so that their sales can grow further. Ecommerce Europe aspires to be the European platform for digital commerce, where  members of national e-commerce associations, direct company members and suppliers can:

  • Network and share best practices, exchange information and knowledge on issues concerning their business;
  • Work towards promotion, professionalization and self-regulation the digital commerce industry, thanks to projects like our European Trustmark;
  • Create better fitted frameworks that can foster online sales at all levels, both domestically and cross-border.

Moreover, Ecommerce Europe provides certified online companies across Europe with a  European Trustmark label, with the aim of increasing consumers’ trust in cross-border purchases.


Working on key public affairs and advocacy strategies around the policy issues of the Digital Single Market.


Research Reports

Providing annual reports containing facts, figures, trends and forecasts in the field of e-commerce.



Organizing the Annual Conference and Round Tables for members, retailers, policy makers and other stakeholders.



Stimulating cross-border e-commerce through better protection for consumers and merchants.


Priority Papers & Position Papers

Outlining our positions through a Priority Paper and detailed Position Papers.


National Ecommerce Associations

Ecommerce Europe welcomes and invites National Associations in EU member states and EFTA countries representing (part of) the e-commerce B2C industry in their domestic market to join the association.

Ecommerce Europe distinguishes between full membership and membership for associations. Full association members are fee paying national associations with voting rights while member associations are national associations who are full members of an established European association.

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